WILL JEFFERY - FOUNDER CEO
Will has worked in games since 1993 with companies including PlayStation, Electronic Arts, SEGA, Ubisoft, Zynga, Red Bull, Bandai Namco and Pokemon amongst others.
In 1995 he established Maverick, a first mover games agency and has evolved the practise of trailers across capture, in-engine, animation through mashing up with influencers - winning many industry awards on the way.
With over 30 years in content marketing, advertising, production animation and VR he's one of the most experienced agency leaders in games.
ANDRÉ PERSSON - CO-FOUNDER CONSULTANT
Andre's career spans over 25 years as a marketeer across Bandai Namco, Square Enix, THQ, GameStop, Tencent / Sharkmob and others. He has helped build AAA brands including Dark Souls, Tekken, Tomb Raider, Project Cars and Vampire: The Masquerade - Bloodhunt working on IP development through to live operations and publishing.
Andre brings Project 369 a strategy offering, working with his extensive network to deliver tech & marketing services and consultancy.
ERINROSE SULLIVAN - ADVISOR
Erinrose's games career started Ubisoft and progressed through EA and Orange to encompassing research, marketing and strategy to sitting on various boards across video games, Web3, and metaverse.
She developed marketing, content strategies and planning to meet the challenges and opportunities brought about by digital technology and global consumers for companies include CCP, Amazon Game Studios, Youtube, EA, XBOX, ustwo games, Avalanche, Starbreeze and Facebook,
Erinrose is a Principal Consultant for Project 369.
ADAM KRAUSE - ADVISOR
A marketing leader with 18 years' experience guiding successful teams to plan and execute strategies for many of gaming’s most prominent franchises; including The Callisto Protocol, Assassin's Creed, Borderlands, Resident Evil, Street Fighter, NBA 2K, Halo, The Division, Dead Space, FIFA, Madden, Civilization, Battlefield, Far Cry, Rainbow 6, Just Dance, and more.
A creative and analytical thought leader with a proven track record for building brands through breakthrough, award-winning marketing programs, Adam brings his skills and experience along with his team at his shop MiniBoss Solutions to Project 369.